Hyperstition #54 — Aug. 1, 2025
Chill House changes NFT playbook, Moonit ships AI meme factory and more.
Chill House NFT launch signals new memecoin playbook
Solana-based memecoin Chill House (CHILLHOUSE) launched an NFT collection titled Lil Chillers on July 30, marking a reversal of the traditional NFT-to-token sequence used by earlier projects such as Pudgy Penguins.
Chill House structured the drop as a whitelist sale for CHILLHOUSE token holders at a price as low as 0.25 SOL for whitelisted participants. The project launched a total of 3,333 unique NFTs.
The collection’s release coincided with a sharp rise in CHILLHOUSE’s market cap, from approximately $12 million to a peak of $28 million on July 30.
CHILLHOUSE retraced post-launch, but stabilized near $13 million—above pre-announcement levels.
After launch, some Lil Chillers NFTs traded at prices exceeding 4 SOL, delivering 8x or higher returns for whitelisted buyers.
The collection included numerous one-of-one NFTs tied to crypto influencers, which appeared to support higher valuations on secondary markets such as Magic Eden.
The event is one of two recent examples—alongside Bonkyo (BONKYO)—that reversed the typical order of digital asset issuance, by introducing NFTs after meme coin success.
Both projects saw positive short-term price action tied to their NFT drops. This pattern has prompted speculation about additional launches from other meme coins with established communities, including Trencher (TRENCHER).
Moonit relaunches with AI token generator, draws weak market response
Moonit, a legacy token launchpad affiliated with DexScreener, relaunched this week with a new model centered on artificial intelligence and 9GAG content.
Under the updated framework, Moonit’s system scans trending 9GAG memes and launches tokens tied to that content, using AI to generate tickers, images, and metadata.
9GAG is a Hong Kong-based online platform where users create, share, and rate viral memes and internet content.
Promotional material for the relaunch emphasized rug resistance and developer neutrality. “AI won’t rug you,” one tagline stated.
Despite the technical novelty and formal partnership with 9GAG, initial user interest has been limited.
Most Moonit-launched tokens failed to attract significant liquidity, with none exceeding a $150,000 market cap during the platform’s opening period.
The platform allows both AI-generated and user-submitted tokens.
While Moonit previously operated before the rise of Pump.fun and similar launchpads, it had faded from visibility.
The current relaunch positions it as a competitor in a saturated landscape that includes Pump.fun, Jup Studio, and Let’s Bonk, among others.